Case Study
Flowfy AI — AI-driven growth engine
Cross-channel campaigns and AI automations helping founders understand what's working and where to invest next.
View case studyMarketer · She/Her
Digital Marketing Leader
Helping brands scale with data, creativity, and AI-driven strategies. Full-funnel campaigns, thoughtful content, and measurable growth for founders and marketing teams.
- Based in
- Davenport, FL
- Industries
- Wellness · Edu · DTC
Brands I've worked with
01About
Creativity that meets the numbers.
I'm a Digital Marketing Specialist who thrives where creativity meets strategy. I bring a solution-oriented mindset to every project — comfortable recommending improvements, optimizing processes, and spotting opportunities others miss.
I've managed multi-client portfolios across wellness, education, e-commerce, and small business — from social and paid media to content and brand positioning. Alongside my agency @flowfyai and independent consulting on Upwork, I've built and grown my own digital brands.
I combine creativity with analytics to produce content and campaigns that actually move the needle.
Google AnalyticsContent MarketingSocial Media MarketingSEOPaid Media StrategyCRMEmail MarketingAI AutomationsBrand PositioningConversion Optimization
02Services
What I bring to your brand.
End-to-end capabilities across strategy, content, and performance — delivered with the taste of an in-house team.
Veronica Araujo
Marketing strategist & partner
01
Marketing Strategy
Full-funnel roadmaps grounded in audience research and measurable KPIs.
02
Digital Marketing
Multi-channel campaigns across social, email, paid, and organic search.
03
Content Marketing
Editorial calendars, storytelling frameworks, and copy that converts.
04
Social Media
Community, creative direction, and paid social that grows engaged audiences.
05
AI Automations
Workflows, chatbots, and content systems powered by modern AI tooling.
06
PR & Ghostwriting
Thought-leadership pieces, LinkedIn presence, and brand voice development.
03Tools & Technologies
The stack behind the work.
A curated toolkit spanning strategy, creative, analytics, and automation — chosen for speed and measurable results.
Claude AI
AI assistant
Lovable
App builder
Canva
Design
Google Analytics
Analytics
HighLevel
CRM & automation
MailChimp
Email marketing
Taplio
LinkedIn growth
Notion
Project management
Meta
Paid social
All product names, logos and brands are property of their respective owners and are used here for identification purposes only. Their use does not imply any affiliation with or endorsement by them.
04Who I help
Marketing built for your industry.
Strategies shaped around how your customers actually find, trust, and choose you — not one-size-fits-all playbooks.
Contractors
Local SEO, reviews, and geo-targeted ads that keep crews booked with nearby jobs.
Tax Specialists
Seasonal campaigns and educational content that build trust before tax season peaks.
Recruitment Consultants
LinkedIn thought leadership and outreach systems that attract clients and candidates.
Non-profits
Storytelling, email, and donor campaigns that turn awareness into support.
Insurance Agencies
Local visibility and follow-up automations that keep your pipeline warm year-round.
Ecommerce
Paid social, email flows, and content that grow repeat purchases — not just clicks.
05Experience
A record of measurable growth.
- Mar 2025 — PresentFlowfy AIOrlando, FL · Remote
Co-Founder & Digital Marketing Consultant
- Lead data-driven growth strategies blending creative storytelling with AI-powered insights.
- Serve as strategic partner for clients: coordinate campaigns end-to-end, content, paid media, and AI automations.
- Translate complex analytics into clear actions founders can act on.
- Aug 2025 — Nov 2025The DHC GroupUnited States · Remote
Marketing & Client Service Specialist
- Executed Mailchimp email campaigns to nurture clients and grow webinar attendance.
- Managed LinkedIn thought-leadership content for pharma marketing audience.
- Designed branded event and promotional materials in Canva.
- Jan 2023 — Jan 2025Maple Bear USAUnited States · Remote
Marketing Analyst
- Spearheaded multichannel campaigns across social, email, and web to lift brand awareness.
- Trained new franchise owners on CRM, customer journeys, and ad strategy.
- Used Google Analytics & SEO research to improve conversion and organic rankings.
- Mar 2020 — Jan 2023Mindfoodness TeaRemote
Founder & Digital Marketing Strategist
- Built full-funnel ecommerce strategy driving traffic, conversion, and repeat purchases.
- Optimized listings with keyword research, copy, and imagery across marketplaces.
- Ran Meta ad campaigns leveraging audience data to improve ROI.
- Aug 2022 — Dec 2022Rivera Marketing and Media GroupRemote
Social Media Marketing Intern
- Grew influencer and brand engagement by 20% through curated social content.
- Analyzed audience behavior and competitor trends to shape content strategy.
- Mar 2019 — Mar 2020Pan Am International Flight AcademyMiami, FL
Sales Administrator
- Generated recurring reports on sales performance, pipeline health, and KPIs for management to inform strategic decisions.
- Led Salesforce training sessions that increased CRM adoption and improved data accuracy for reporting and lead nurturing.
- Partnered cross-functionally with sales, operations, and leadership to optimize workflows and reduce administrative bottlenecks.
06Portfolio
Selected work.
A sampling of brands and campaigns I've helped strategize, build, and scale.
Ecommerce
Mindfoodness Tea — DTC brand build
Founded and scaled an herbal tea brand across Etsy and Shopify with full-funnel ecommerce marketing.
View case studyB2B
The DHC Group — Pharma marketing events
Webinar programs, LinkedIn thought leadership, and email nurture for a pharma marketing consultancy.
View case studyEducation
Maple Bear USA — Franchise enablement
Multichannel campaigns and franchise training program lifting engagement across key markets.
View case studyCase studies
5 case studies, in one PDF.
A STARR-format breakdown of five client projects — situation, task, action, result, and reflection. Built for agencies and recruiters reviewing my work.
07Recommendations
Kind words from collaborators.
I'm pleased to recommend Veronica, who provided exceptional support to our team during a colleague's maternity leave. From day one, she demonstrated the rare ability to work independently while maintaining excellent communication. Her responsiveness was outstanding; she consistently met deadlines and often delivered ahead of schedule. Any team would be fortunate to have someone so talented and reliable.
Christine F.
Executive Director, The DHC Group
I have worked with Veronica for the past two years and can confidently say she is professional, a true delight to work with, and consistently delivers high-quality work. Her attention to detail, responsiveness, and overall value make her an excellent partner. I highly recommend Veronica at VeroMarketer Studio.
Janel Villegas
Maple Bear Early Learning Center
I was particularly impressed by Veronica's ability to handle even the toughest clients—and effortlessly. That skill often takes years to develop among customer service professionals, but it seemed to come perfectly naturally to her.
Jorge L. Féliz Del Rosario
Founder & President, FLHPOA
08Let's work together
Ready to move the needle?
If you're looking for someone who can take initiative, manage complexity, and bring both strategy and execution to the table — I'd love to connect.
- veromarketerstudio@gmail.com
- +1 (954) 471-5376
- Davenport, Florida — serving Haines City & Central Florida
- Open for new projects
